THAIFEX Anuga Asia 2025: Five Days at Booth 3-J10 in Bangkok

From 27 to 31 May 2025, TBES exhibited at THAIFEX Anuga Asia, one of the largest food and beverage trade shows in Asia, at IMPACT Exhibition Center in Bangkok. Koelnmesse runs the show with Thailand's Department of International Trade Promotion (DITP). We ran Booth 3-J10 inside the Vietnam pavilion, under our own name.

Seafood and fruit on one stand

The stand had two halves. The seafood side carried frozen shrimp and fish fillets from Vietnam, with product in a display freezer at the front of the booth. The other half belonged to TBESAGRI, our tropical fruit line, with fresh, frozen and soft dried fruit on the panels and shelves.

What we showed in Bangkok

Vannamei shrimp: frozen raw and cooked

Pangasius and barramundi fillets, frozen

Giant freshwater prawn (Macrobrachium rosenbergii)

Tropical fruit from TBESAGRI: fresh, frozen and soft dried mango and banana

Rice macaroni and Tran Thanh Premium Arabica coffee

Meetings at the table

Most of the week happened at the two small tables inside the stand. Buyers from several regions sat down with our sales team to go through specifications, packing formats, certificates and shipping terms. A plate of soft dried mango stayed on the table all week, and it started a few of those conversations.

Compliance on the back wall

Buyers who check paperwork first found it printed across the stand: FDA registration 16881763574, EU code DL 417 and China registration CNNM18PP2111220698, next to our ISO, HACCP, SMETA, GlobalG.A.P., Halal and SGS marks.

Thank you

Thank you to every buyer who came by Booth 3-J10, and to Koelnmesse and DITP for a well-run show. If we met in Bangkok, or missed each other there, our export team is at export@tbesfood.com.

THAIFEX came a week after SIAL Shanghai 2025, where we showed the same range to buyers in China.